What is Branding?
The process involved in creating a unique name and image for a product in the consumers’ mind, mainly through advertising campaigns with a consistent theme. Branding aims to establish a significant and differentiated presence in the market that attracts and retains loyal customers.
Why we are different
When we help develop a brand strategy, we develop them with multiple frameworks and purposes in mind. We first interview your staff and get to know your company on a much deeper level. Then we analyze what your competitors are doing, what their strategies are, and how they’re deploying their online branding strategies. Anyone can build a strategy, we focus on building the right one that works best for you and keeps you competitive for the years to come.
OUR PROCESS
PHASE 1
Discovery Dig
Discovery dig session to learn as much as we can from your company, your competitors, your product/service/offerings.
PHASE 2
Research & Analyze
At this phase we research and analyze as much about your competition as we can.
PHASE 3
Planning & Mapping
Now with new found research and data, we can commence the planning stage to map out every detail of the campaign and calendar.
PHASE 4
Deploy & Execute
With a solid plan and map, we can now execute the plan and deploy our digital strategies.
We also created a non-profit to help give back to our community,
empowers youth, and revitalize the startup scene in Camden.
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